Reaching Audiences with a Corporate Endorsement Video
One of the most valuable tools at your disposal is your customer reviews and testimonials. Alongside your website and social media profiles, online customers often like to hear from similar users who have experienced your product or service. A corporate endorsement video can help put a face to that customer. When done right this can massively improve brand trust and the likelihood of the viewer making a purchase with your company.
Business to Business Corporate Endorsement Video
For Azura Productions, we were tasked with creating a high quality, B2B corporate endorsement, which would attract other business to back the company. For this we created a very lush interview set-up. The lighting and backdrop are richly coloured, in warm orange tones. The editing is subtle, maintaining the authenticity of the endorsement, and the audio captures Oliver Evans’s clear, baritone voice.